Buying Behaviours and the Adoption Led Market
11:00 – 11:30 - Telford Theatre
Speaker: Simon Phipps, Sun Microsystems
Abstract: The language with which we speak of commercial software is heavily informed by the expectation that adopting it will be preceded by the procurement of licenses. But the increasing trend towards open source software managed by communities means this vocabulary is overdue for revision. This talk explores the origins of the change around open source and proposes a new way of describing the emerging, open software market.
Bio: Technology futurist Simon Phipps is a well-known computer industry insider and commentator and as well as having a widely-read weblog he speaks frequently at industry events on technology trends and futures. At various times he has programmed mainframes, Windows and on the Web. Currently the Chief Open Source Officer at Sun Microsystems, Inc., he was previously involved in OSI standards in the 80s, in the earliest commercial collaborative conferencing software in the early 90s, in introducing Java and XML to IBM and most recently with Sun's launching Sun's blogging site, blogs.sun.com. He lives in the UK, is based at Sun's Menlo Park campus in California and can be contacted via www.webmink.net.